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Back to School Blogging

In a rare move, Abercrombie & Fitch Co. (NYSE: ANF) announced details on an upcoming line of clothing for their “abercrombie kids” stores in their press release this past Wednesday. The “innovative line of young women’s clothing” from the popular retailer would prominently feature the words “jailbait” on a variety of styles, cuts, and colors. “We feel that the new JB line from abercrombie kids resonates with the overarching brand image of the attitude and individuality of a younger generation, coupled with the sensibilities of classic style,” said Bert Giusepe, Abercrombie’s director of public relations. In response, upper middle class fathers across the nation issued a collective groan.

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